A New Year With a Sparkly Swarovski Crystal Embellished Bear

The first-ever adult collectible teddy bear featuring Swarovski® crystals from Build-A-Bear Workshop® in partnership with Swarovski has been released and IT IS GORGEOUS!!! This one-of-a-kind teddy bear makes a stunning gift for any special occasion. All decked out with beautiful ultra-suede embellishments with Swarovski crystals, this online exclusive teddy bear is a stunning centerpiece and would make an unforgettable addition to any collection. Perhaps, this bear would be the perfect way to propose… hint hint 😉


Jump start your Valentine’s Day shopping and elevate your gift-giving this year with this limited-edition teddy bear dazzling with Swarovski crystals and coordinating gift options:

Online Exclusive Heart Stone Swarovski Crystal Pendant Necklace

Leave them speechless with this gorgeous rhodium-plated necklace created with Swarovski crystals. The stylish design features a heart-shaped stone. This elegant necklace arrives in its own gift box and is a heartfelt way to let someone special know you love them!

Deluxe Gift Set

Online Exclusive Build-A-Bear Collectible Featuring Swarovski crystals Gift Set with White Heart, Sound & Heart Stone Swarovski crystal Pendant Necklace. This deluxe gift set makes a truly timeless gift this Valentine’s Day. This collectible teddy bear has ultra-suede fur that’s enriched with Swarovski crystals on its face, ears and paw pads. This shiny bear also has a heart crystal stitched on its chest and comes in a beautiful gift bag with authentic crystals from Swarovski Seal. Along with a stunning Swarovski crystal Heart Stone Pendant Necklace, this one-of-a-kind gift set includes a matching plush heart with a personalized Record Your Voice sound chip inside. As you complete your online order, you will be asked to call aspecial toll-free number to record your own personalized 20-second message. Speak from the heart and they’ll be able to hear your voice for years to come! 


Swarovski.com | @swarovski

BuildaBear.com | @buildabear

About Swarovski

Swarovski delivers a diverse portfolio of unmatched quality, craftsmanship, and creativity. Founded in 1895 in Austria, the company designs, manufactures and markets high-quality crystals, genuine gemstones and created stones as well as finished products such as jewelry, accessories and lighting. Now run by the fifth generation of family members, Swarovski Crystal Business has a global reach with approximately 2,680 stores in around 170 countries, more than 26,000 employees, and revenue of about 2.6 billion euros in 2015. Together with its sister companies Swarovski Optik (optical devices) and Tyrolit (abrasives), Swarovski Crystal Business forms the Swarovski Group. In 2015, the Group generated revenue of about 3.37 billion euros and employed more than 30,000 people. www.swarovskigroup.com

About Build-A-Bear

Build-A-Bear® is a global brand kids love and parents trust that seeks to add a little more heart to life. Build-A-Bear Workshop has over 450 stores worldwide where Guests can create customizable furry friends, including corporately-managed stores in the United States, Canada, China, Denmark, Ireland, Puerto Rico, and the United Kingdom, and franchise stores in Africa, Asia, Australia, Europe, Mexico and the Middle East. Buildabear.com is the online destination for unique furry-friend gifts, featuring The-Bear-Builder™, a shopping configurator that helps create customized gift options. Build-A-Bear Workshop, Inc. (NYSE:BBW) posted total revenue of $336.6 million in fiscal 2018.